“This is the power of Cisco now”
Cisco Systems was one of the first groups to use the Moscone West Convention Center in San Francisco. Global regions met in waves over a period of two weeks.

The look and feel we developed alongside Cisco's brand team needed to appeal to a wide variety of audiences while holding its own against the beautiful new construction and massive size of the building. The solution was both clear in messaging and directionals but also complimented its surroundings.





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